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Pfizer & Co., Inc.

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New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill

The makers of Viagra are set to release a new ‘discrete’ form of the drug that will change the iconic – and quickly recognisable – little blue tablet.

The distinctive diamond-shaped tablets could soon be changed by a pink, rectangular ‘wafer’ that liquifies on the tongue, indicating it does not require to be taken with water.

About half of men over 40 suffer erectile dysfunction in the UK and last year there was a record 4.57 million prescriptions for Viagra on the NHS.

The drug first pertained to the market in the 1990s after being created by the American pharmaceutical company Pfizer.

It was first developed in the 1980s as a heart disease medication, but trial participants discovered it had an unusual adverse effects – regular erections.

Now, Pfizer spin-off Viatris, which owns the Viagra name and brand, has actually gotten a trademark in the UK for the new kind of the drug, Viagra ODF.

Viatris has actually currently launched the Viagra ODF in Canada and promoted it as being ‘thin and discreet’ which might be more effective for numerous consumers.

The unique tablets – which can trigger humiliation for some patients – has been reinvented and a new dissolvable type might be readily available to Brits in the next five years. Stock image

‘Tablets are not constantly bearable to clients and likewise often the size of tablets might put patients off having them,’ Thorrun Govind, pharmacist and health professional, told The Telegraph.

She added: ‘Some guys might still be discovering the concept of having Viagr embarrassing, however I would hope that males’s health and discussions about sexual health have actually proceeded because Viagra was first formulated.’

Ms Govind believes this brand-new design is a ‘positive advance’.

The brand-new dissolvable medication is thought to most likely come to the UK imminently.

Rebecca Anderson-Smith, partner and chartered trade mark attorney at Mewburn Ellis, informed the newspaper that the hallmark application is a ‘great sign’ it will be readily available within the next five years.

She discussed trade mark registrations can be cancelled if they are not used for a constant period of 5 years or more after registration. As an outcome, it appears Viatris means to launch the product within the next couple of years.

However, giving a trademark would not ensure the ODF might be offered and it would have to be approved by the Medicines & Healthcare items Regulatory Agency first.

It’s expected to cost the like the tablet version and to be available in the same doses.

A total of 4.57 million prescriptions for sildenafil, more commonly understood by the trademark name Viagra, and other types of impotency drugs sold under the brand Cialis and Levitra, were dispensed by the health service in 2023

This comes after dodgy Viagra was found to be Britain’s most significant fake drug after more than ₤ 6.2 million of phony blue pill were seized by UK regulators in 2023.

More products of the erectile dysfunction drug were found than knock-off versions of pain relievers like morphine.

Health authorities said online retailers flouting regulations were behind the counterfeit materials with many being imported from countries like India without an appropriate licence.

Data, from UK regulator The Medicines and Healthcare items Regulatory Agency (MHRA), reveal 2.6 million doses of sildenafil, the generic name for the medication best referred to as Viagra, were confiscated last year.

Another half-million doses of tadalafil, another erectile dysfunction drug offered under the worth ₤ 1.2 million were likewise seized.

While all medications bring potential negative effects drugs from unreliable sources might either not work or bring additional components or impurities like heavy metals or other drugs that might be dangerous.